The marketing of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media.
Digital marketing extends beyond internet marketing to include channels that do not require the use of the internet. It includes mobile phones (both SMS and MMS), social media marketing, display advertising, search engine marketing, and any other form of digital media.
digital marketing strategy of a business could include promotional efforts made via the Internet, social media, mobile phones and electronic billboards, as well as via digital and television and radio channels.
Avideh offers services in digital marketing including the following:
- Inbound Marketing
- Content Strategy
- Social Media Strategy
- Web Analytics
- Sentiment Analysis
- Social media listening, etc.